Timeless Concepts to Get People on Your Side What would you give to get the unwavering support of those around you today?Have you wished you could win others over, but you feared you lacked The Magic of Persuasion?The truth about persuasion is right at your fingertips. Inside, You’ll Discover How To…Get others to sympathize with your viewpoint.Craft messages that appeal even to people who don’t agree. Leverage the emotions of effective storytelling.Boost your likability factor with one simple change. Become someone everybody needs to at least hear out. Adjust your body language to magnetize people to you. …And much, much, more!Praise for The Magic of Persuasion"Mike Toy's sharp observations about root problems along with actionable solutions makes this a one-two knockout!"Jonah Berger, New York Times bestselling author of Contagious"Mike Toy gives you the motivational tools you need to boost and strengthen all those around you."Brian Tracy, Author / Speaker / Consultant“Want amazing? Count on Mike Toy to help your people develop the attitude and mindset of winners!”Marshall Goldsmith is the New York Times #1 bestselling author of Triggers, Mojo, and What Got You Here Won’t Get You There"Refreshing and inspiring. Mike Toy has done it again!"Joe Hart, President/CEO of Dale Carnegie“If you are looking for the definitive roadmap to create and grow your organization (the kind that will differentiate you from the competition) - look no further. What are you waiting for?”Joseph Michelli New York Times #1 bestselling of author of books like The Airbnb Way, Driven to Delight, The New Gold Standard, and The Starbucks Experience“Mike takes a comprehensive look at the proven records of great business and institutional leaders, and breaks down crucial components to their success. In the case of Chick-fil-A, he effectively identifies the link between leadership’s focus on purpose and how it ultimately impacts the guests’ experience.”Steve Robinson, former Executive Vice President and Chief Marketing Officer of Chick-fil-A and author of Covert Cows and Chick-fil-A"Powerful and practical! Implement these nuggets of gold and watch your organization grow!"Hal Elrod, international keynote speaker and best-selling author of The Miracle Morning and The Miracle Equation“Mike Toy's profound wisdom gleaned from some of the greatest leaders and lessons from history is well worth your time. I highly recommend him!”Tom Ziglar, CEO of Zig Ziglar, Author, Speaker“In a world where the topic of leadership is already oversaturated with good information, Mike Toy has done a remarkable job of giving us a fresh, new approach with good ideas regarding his view of leadership. That is remarkable! His contributions come from his personal experience so his insights are worthy of the reader’s attention. I highly recommend this new work to your library. Personal growth and development are well worth the effort. This book will help further that journey for the reader!”Dr. Robert A. Rohm, President, Personality Insights, Inc., and the co-founder of DiscoveryReport.com – the leading provider of cutting-edge online DISC personality profile assessments.